How to Attract Repeat WiFi Users
Grace had been the director of her Library for 12 years, but she was facing a problem. Her analytics showed that hundreds of people from the community were using the WiFi, but most of them were only using it one or two times and then not coming back. Something was causing guests to visit one time and then disappear. The community impact of her library was decreasing because of poor visitation. Grace needed a plan of action on how to entice people to continue using the Free WiFi at the library.…