How to Keep Visitors Coming Back for the WiFi

Grace had been the director of her Library for 12 years, but she was facing a problem. Her analytics showed that hundreds of people from the community were using the WiFi, but most of them were only using it one or two times and then not coming back. Something was causing guests to visit one time and then disappear. The community impact of her library was decreasing because of poor visitation. Grace needed a plan of action on how to entice people to continue using the Free WiFi at the library.…


long line to get into the library

5 Powerful Ways for Libraries to Increase First Time Visitors

Getting first-timers through your door is one of the hardest marketing tasks, especially on a tight budget. As a free educational center, you are vital to your community. Most libraries focus their time and effort to continue improving the resources they offer to their patrons, and they don’t focus as closely on talking about their successes to the people they serve. Libraries need to show off everything going on at the library. Let’s talk about how to do that. 1.Promote Events Your Library…